Producer Goal Calculator
Work backward from an income goal to the premium, policies, and activity you need.
Producer Goal Calculator
Work backward from your income goal to the premium, policies, and weekly activity you need to hit it.
Policies you need to write
556
47 per month · $216 commission each
| Target | Amount |
|---|---|
| Premium to write | $1,000,000 |
| Quotes to deliver | 2,223 |
| Quotes per week | 43 |
Estimate for planning only. Actual results depend on your mix of new and renewal business, referral flow, and close rate by line.
FAQs
- How do I set a realistic production goal?
- Start from the income you want, divide by the commission you earn per policy, and you get the number of policies to write. Divide that by your close rate to get the quotes you must deliver.
- How many quotes do I need to hit my goal?
- Quotes needed equals policies needed divided by your close rate. If you need 80 policies and close 25% of quotes, you must deliver about 320 quotes over the year.
- Does this include renewal commission?
- No. The calculator plans around new business to stay conservative. Renewal income from prior years typically reduces the new business you need each year.
- What close rate should I use?
- Use your own historical close rate if you track it. Rates vary widely by line, lead source, and sales process, so a personal number beats an industry average.
Related Terms
Producer Licensing
The state-by-state system requiring insurance agents and brokers to obtain and maintain licenses to solicit or sell insurance for each line of authority.
Quote-to-Bind Rate
The percentage of issued quotes that result in a bound policy — a key conversion metric for agents, carriers, and digital distribution platforms.
Continuing Education (CE)
Mandatory educational requirements for licensed insurance producers to complete approved credit hours each renewal period to maintain their license.