Fair Square Medicare is a US Medicare brokerage operating in all 50 states, founded in 2020. It built a generative-AI voice platform (Vox) with a screening agent that qualifies leads before they reach licensed human agents. It was acquired by Senior Market Sales, announced in January 2026.
Key features: Medicare plan enrollment and brokerage service · Generative-AI voice screening agent (Vox) · Lead qualification before human handoff · Nationwide 50-state Medicare coverage
Pros: Insurance-specific voice AI for Medicare · Combines AI screening with licensed human agents · Established consumer Medicare brokerage
Cons: Voice platform not separately priced publicly · Now part of Senior Market Sales following acquisition
Pricing: Brokerage service free to consumers; Vox platform quote-based, not publicly listed.
Best for: Seniors/Medicare beneficiaries; Medicare distributors
Audience: broker
